July 30, 2010

Pushing Pin

7,500 stainless steel pins were put to good use by TBA+D for the latest cover of Institutional Investor magazine's Tech 40 issue. After clearing out the local shops of every size 17 pin available, the labor intensive task of spelling out the magazine's logo and main cover title lay ahead. "a daunting task, pushing pins into foam board 28 hours straight, but i had periodic help from my children who would check in and poke a few into place for me"







TBA+D redesigned Institutional Investor in 2006, and is called on occasionally to contribute cover typography designs.