October 7, 2010

Data Sphere

Working collected research on the financial industry's top Analysts into a functional info graphic was the latest assignment for TBA+D from Institutional Investor magazine.


"Making sense of data and then presenting it in a dynamic way was a real challenge, especially when the project was to yield something worthy of a magazine cover", explains designer Tom Brown.


The info-graphic ended up solving two problems for art director Nathan Sinclair: it cropped nicely as a teasing image on the cover as well anchoring a full page section opener introducing the issue's feature well. Mission accomplished.